Hot Dog on a Stick, the iconic fast-food chain known for its corn dogs and lemonade, is set for a revival under new ownership.
Las Vegas-based Amazing Brands, led by Stephen Siegel, acquired the 80-year-old chain from Fat Brands, which filed for Chapter 11 bankruptcy earlier this year. The acquisition was finalized for $8 million, as reported by LA Business Journal.
Amazing Brands, which also owns Pinkbox Doughnuts and Siegel’s Bagelmania, plans to expand Hot Dog on a Stick beyond its traditional mall locations. Siegel aims to open new flagship locations on the Las Vegas Strip and explore opportunities in airports, stadiums, and amusement parks. The chain, which currently has 44 locations, will retain all existing employees and seek to grow through both company-owned and franchised locations.
Siegel expressed a personal connection to the brand, stating, “This acquisition is personal for me. I grew up loving Hot Dog on a Stick.” He intends to leverage the brand’s nostalgic appeal while expanding its reach nationwide and potentially globally. According to News 3 Las Vegas, the company is also considering launching a consumer-packaged goods platform to bring its popular lemonade and other products to grocery stores.
Hot Dog on a Stick, founded in 1946 in Santa Monica became a staple in mall food courts. Now, as it marks its 80th anniversary, the chain is poised for a new chapter, aiming to capture the hearts of a new generation of fans.
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