LOS ANGELES (CNS) – On the day the new NFL season begins, the California Lottery announced a partnership Thursday with the Rams, Chargers and San Francisco 49ers that will include new team-specific Scratcher tickets and pop-up events at the teams’ home games.
“By releasing these limited-edition Scratchers games, we’re celebrating our local teams while inviting football fans to help support the California Lottery’s mission and their communities by generating funding for public education,” Sharon Allen, deputy director of sales and marketing at the California Lottery, said in a statement.
The $10 tickets give players a chance to win up to $1 million instantly, while non-winning tickets can be entered into a “2nd Chance Bonus Draw” that includes prizes such as game tickets, autographed merchandise and other prizes. All entries into the 2nd Chance drawing will also have a chance at winning two tickets to the Super Bowl, scheduled for Feb. 8, 2026, at Levi’s Stadium in Santa Clara, home of the 49ers.
As part of the partnership with the three teams, the Lottery will also hold pre-game pop-up events at select games at SoFi Stadium and Levi’s Stadium, where people will be able to purchase lottery tickets and spin a prize wheel. Lottery vending machines will also be placed at the stadiums during football games.
“Our collaboration with the California Lottery is a fresh way to play for something big,” Rams chief commercial officer Jennifer Prince said in a statement. “With proceeds benefiting California public education, it’s a win- win for our fans and Californians.”
Corey Norkin, the Chargers’ chief partnerships officer, added, “This campaign will not only provide the Bolt Fam with a fun way to play but will also impact the greater California community by supporting the California education system through donated proceeds allowing all of us to truly believe — and make a difference — in something bigger.”
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